Pourquoi les entreprises ont besoin du Web 2.0

 http://mikeschaffner.typepad.com/michael_schaffner/2008/07/why-companies-n.html.   "The point in all this is that there is a new generation of potential employees and customers that are accustomed to a variety of technologies being available, and they expect to see and use them in the corporate world. Whether and how we deploy these technologies likely will have an impact on our ability to attract new talent to our companies and to find and retain customers. Here’s a sampling of these technologies: # RSS (Really Simple Syndication) automatically feeds you information you want. # Social networks, such as Facebook and MySpace. # A quick messaging technology, such as Twitter, that lets people know what you are doing. # Social networking technologies such as FriendFeed, which lets users share Web pages, photos, videos and music with friends and family. # Instant messaging. E-mail is so "last decade." # Wikis, blogs and mash-ups to share, collect and edit information..."

Entreprise 2.0 : quand McKinsey, les Geeks et Madame Michu finissent par se retrouver : http://www.duperrin.com/2008/07/19/entreprise-20-quand-mckinsey-les-geeks-et-madame-michu-finissent-par-se-retrouver/