Le phénomène des Widgets...

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Google Gadget Ventures : http://www.google.com/gadgetventures/.   "Google announced a pilot project to support third-party developers of gadgets, the cornucopia of items you can choose for your Google home page. It is offering grants of $5,000 to developers who’ve built gadgets in for Google’s directory that already receive at least 250,000 weekly page views, and seed investments of $100,000 to previous Google Gadget Ventures grant recipients who’d like to build a business around the Google Gadgets platform. This is a smart way for Google to build an active community around its platform."

NewsGator offre aux éditeurs leurs propres Widgets : www.newsgator.com.  "The RSS feed reader provider NewsGator launches an enticing new product for branded media to re-distribute content at blogs and partner site. The Widget Framework was developed with Discovery and Media General as a small application that can be planted on a site to pull in a media brand's media and advertising. Discovery is using it to distribute Shark Week content. The idea is especially appealing to content providers who rely on and leverage the blog community, because the code is easy to implement on these user-generated sites and give the brand more control over the feed and a way to directly monetize their news appearing on other people's sites."

Max Levchin : Slide beaucoup plus qu'un simple éditeur de widget. "Slide.com claims to be the largest widget-maker in the world, reaching over 117 million unique viewers every month, according to Comscore. It lets people make slideshows of their photos and embed them in the form of "widgets" into Myspace and other social networks. But widgets have been getting criticized lately for, among other issues, not having a clear business model. Slide also has some of the most popular applications on Facebook’s platform. Top Friends, a simple box in a user profile that shows, well, one’s top friends, has nearly 7 million users - the most of any Facebook application. Fortune Cookie, which provides users with fortunes about themselves, has nearly 4 million users. Facebook’s platform promises a more viral way for developers to gain large audiences of Facebook users quickly, by allowing them to build applications within Facebook, although lately there has been speculation that Facebook and its platform will not deliver the expected revenue and connections with users." L'interview : http://venturebeat.com/2007/06/25/q-and-a-with-max-levchin-slide-more-than-a-widget-maker/.  

Nosibay veut prendre position sur le bureau des internautes : http://www.journaldunet.com/ebusiness/crm-marketing/actualite/0707/070705-nosibay-lance-livesticker.shtml.   Nosibay lance LiveSticker, un logiciel permettant de communiquer directement sur le bureau des internautes. La société montpelliéraine souhaite ainsi tirer parti de ce canal de communication direct.

World Wide Web of Widgets : http://www.readwriteweb.com/archives/world_wide_web_of_widgets.php.   Une vidéo sur la façon dont fonctionne les widgets :